Your next B-school interview is coming up in about 4 days. With just a few days remaining for it, you definitely need to solidify your marketing basics and core concepts. Knowledge of these will help you establish your interest in and understanding of marketing.
In the next couple of videos, you would be learning the basics of marketing. Also, if you realise, you are now entering the first step of the BASIC framework.
Let’s go and learn some basics of marketing.